How a Rabbit Hole Led to a New Creative Platform

Jurassic Coast Designs offers Dorset-based artists a new way of working

Jurassic Coast Designs didn’t begin with a business plan.

It began with glass.

Like many creative journeys, it started with curiosity. I became fascinated by fused glass - the variety, the techniques and the stunning results. How you can take something hard and brittle, then combine and melt it into something eye-catching, curvaceous and colourful. That curiosity led to watching thousands of YouTube videos, finding a second-hand kiln and now thoroughly hooked, to building a studio in the garden.

That studio became the foundation for everything that followed.

From there came fused glass jewellery and decorative pieces. People began asking to buy them so I set up a website. Then came conversations with my husband about creativity, and how many talented artists struggle with production, logistics, and marketing. These are skills I’d learned from previous businesses.

That sparked a bigger idea and Jurassic Coast Designs was created to remove those barriers. Dorset based artists can provide high-resolution images of their work and we turn them into wall art, cards, and homeware. We manage listings, manufacturing, marketing, and fulfilment. The artists retain copyright, earn commission on their products, and affiliate income on wider sales. It leaves them free to create while generating extra income.

Here are a few lessons I’ve learned along the way:

• Start before you feel ready

• Let curiosity lead

• Build systems that support creativity

• Collaboration beats competition

• Not everything needs a perfect plan

What began as a creative experiment has developed into a platform for artists and coastal-inspired design.

Sometimes the best businesses grow organically, one small spark at a time.

And sometimes, all it takes is falling down the right rabbit hole.

CLICK HERE to view guest artist Paul Liggins work

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